Process of my poster advertisement

First draft of my poster advertisement

This draft shows roughly how my poster advertisement for my album will look like. The poster will be A4 portrait. I thought that the album title should be centred big at the top of the poster because this is the main purpose of the poster as that is what it is advertising so it’s the most important. The artists name is also important and this will be in a large font placed underneath the image. The image of the artist will be in the middle of the page so the audience will be able to recognise which artist’s album it is promoting. Underneath the artists name I am going to have the text ‘We are never ever getting back together’ which is her bestselling new song. This would grab the audience’s attention as they would be informed that her successful new song features on the album. I want to also have reviews of the album featured on the poster from magazines or newspapers especially music magazines as they would be more trustworthy as they specialise in music. This will be placed lower on the page as it’s not as important and not something essential which the audience would look at; however it is useful and intriguing to know as it could persuade the audience to buy the album. I also have social media logos in the bottom right side of the poster which is good for promoting. The artists website is placed right at the bottom of the page, this is handy for the audience as they will be able to find out more about the artist e.g. news and upcoming events. It is also a good way to promote the artist and the album. The record company’s logo is one of the essential elements to a music promotion, so this shows I am following the correct conventions of a poster advertisement.

Second draft of my poster advertisement

This is the second draft of my poster advertisement. I have made some slight changes to my poster due to me changing the choice of images. Instead of using just one image I now want to use four. This denotes a close up shot of the artist with a white background pulling different facial expressions. I felt that this would be more entertaining and interesting to look at and at the same time it explores the artists personality through the images. However, I have kept the other elements on my poster the same e.g. the date, reviews, social networking logos.